Plays from the outreach brain + lead pipeline rollup. Drives the weekly Monday/Friday/Sunday cadence in first-100-days.md.
The four plays. Outreach brain Play 1 = Toledo strip-walk (Mondays, both founders). Play 2 = LinkedIn (Fridays, Jasper). Play 3 = Reddit / forums seed posts (Sundays). Play 4 = Toledo Chamber + Lucas County networking (opportunistic). Activity log lives at L:/GeneralBrains/outreach-brain.md.
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New
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Qualified
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Contacted
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In Conversation
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Proposal Sent
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Closed Won
Active outreach plays
P1
Toledo strip-walk
Mondays · both founders · in-person
5-10 local service businesses per Monday. Auto repair primary, broader service businesses secondary. Jasper leads relationship; Vincent supports technical questions.
MON
P2
LinkedIn presence
Fridays · Jasper · 30 min
One piece of HelpWin-relevant content posted; engage with 5-10 local service business posts. Builds Jasper's identity-trusted face for Toledo-area outreach.
FRI
P3
Reddit / forum seed posts
Sundays · either founder · 30 min
Seed posts in r/MechanicAdvice, r/AskMechanics, NASTF Forum. Helpful contributions first; HelpWin mention only when contextually appropriate.
SUN
P4
Toledo Chamber + Lucas County networking
Opportunistic · both founders
Local-default positioning. Attend Chamber events when calendar permits. Build relationships with adjacent business-services networks.